The consumer model of the Oculus Rift does not yet have a release date, however, according to co-founder Nate Mitchell, the VR headset will be available to the general public around the price range of $200-$400. Bare in mind, he mentioned that this price range is just an estimate and could change at any time.
In an interview with Eurogamer, Mitchell stated, “That could slide in either direction depending on scale, preorders, the components we end up using, [or] business negotiations,” Oculus creator Palmer Luckey added to this statement by saying, “Whatever it is, it’s going to be as cheap as possible.”
Luckey went on to explain why Sony’s VR headset, Project Morpheus will not affect the marketing strategy for the Oculus.
“There have been lots of things Sony’s shown–they even showed AR glasses a few years ago at CES that were never made into anything,”
“So even if they do decide to make it into a real product that ships, it’s on Playstation 4; we are not on PlayStation 4 so it doesn’t really change our strategy or what we’re making.”
Mitchell also mentioned that Project Morpheus stole a lot of ideas from the Oculus, but added that if Project Morpheus is indeed successful, it will bring a lot more attention to virtual reality in general.
“If someone wants to make a VR game they’ll be able to ship it on the Rift and potentially the Morpheus to 175 per-cent more people, something like that,” Mitchell said. “That’s really exciting. I’m actually optimistic that they will bring it to market, but we’ll see.”
Are you excited for the official consumer release of the Oculus Rift?by